Hey new mom, seven tabs deep

Stop Googling at 3 AM. Start knowing your baby.

The Newborn Blueprint Method is the complete newborn feeding and sleep system, the one answer that replaces every tab you have open. 12 weeks of live coaching with Kristen, plus a companion in your pocket for everything in between, so you stop surviving on Google and start actually knowing your baby.

No cry-it-outWorks from day oneLive expert coaching
5.0★Average rating
500+Happy families
10 wksAge most babies start
sleeping through the night

The part nobody warned you about

You prepared for everything, except this feeling.

  • It's 3 AM, you're seven tabs deep into “why won't my baby sleep more than 45 minutes.” Every answer contradicts the last. You're more anxious than when you started.
  • You and your partner are handing the baby back and forth like a hot potato. You're roommates right now, not partners.
  • Everyone says “enjoy every moment.” Meanwhile, you're drowning in a system nobody taught you.
  • Your entire identity has collapsed into one job: keeping the baby alive.
“
I think many parents think “this is just how it is to have a baby.” Now, we realize it didn't have to be as hard as we were making it. Having a structured plan and guidance implementing it has been a game changer.

Kelsey H.Snooze Clues family

The reframe

Your baby isn't broken. The information you've been given is. Better nights are built during the day. A baby who grazes and sleeps all day will feed all night. We don't fix sleep at 2 AM. We build it feed by feed, hour by hour during the day. We don't fix the night. We build the day, and the nights follow.

The offer

The Newborn Blueprint Method

A 12-week personalized program where I work with your family every week to build your baby's feeding and sleep foundations, so that by week 12, your baby is predictable and you feel like yourself again.

How it fits together

One program, three moving parts.

The coaching is the offer. The videos are the head start. The Companion is me, in between.

Live with Kristen

The coaching

Every week, for 12 weeks, with me.

We take the science and mold it to your specific baby, your specific home, your specific reality. Bring your reflux questions, your toddler-at-home chaos, your non-textbook concerns. This is where the plan meets your real life.

You're not signing up for a course. You're signing up for me, every week, for 12 weeks.

The groundwork

Your Blueprint Videos

Short videos to watch on your own time that walk you through the feeding and sleep science behind everything we do together. By the time we get on a call, you're not starting from zero.

The head start, not the homework.

Me, in between

Your Companion

A full year of Companion access, yours from the day you enroll, trained on how I actually think through a problem, so you're never sitting with a question until our next call.

The next best thing to texting me at 2 AM.

The timeline

Your first 12 weeks.

Starting from wherever you are right now.

1

Weeks 1–2

Immediate

You know what every hunger cue means. Day/night confusion is already being corrected. The 3 AM Google spiral stops because you have answers before you need them.

2

Weeks 5–7

First real progress

The foundations you've been building are paying off in longer stretches at night.

3

Weeks 10–12

The full foundation

By week 10–12, every habit your baby needs is already in place. You have your evenings. You have your identity.

What's inside

Everything you get, in one place.

  • 12 weeks of live group coaching with KristenEvery week, live.
  • Blueprint videos to watch on your own timeThe groundwork before each call, not homework.
  • 12 months of Companion access $199 valueYours from the day you enroll. The next best thing to texting me at 2 AM.
  • Call recordingsSo you never miss a session.
  • Feeding biologyExactly how much, how often, and what your baby's cues actually mean.
  • Breastfeeding, paced bottle feeding, and formulaWithout the overwhelm.
  • Day/night confusion and reverse cyclingCorrected from the start.
  • Sleep cycle science and wake windows by ageWhat's actually normal, week by week.
  • Self-soothing foundationsNo cry-it-out required.
  • Personalized troubleshootingReflux, colic, toddler siblings.
  • One person who actually gets the whole pictureInstead of three specialists who don't talk to each other.

No cry-it-out. Ever.

Honest fit

Who this was built for.

  • You want a real plan, not just a hope that your baby will be a “good sleeper.”
  • You want to breastfeed, bottle feed, or navigate both with confidence.
  • You are Type A by nature. “Just go with the flow” isn't your approach.
  • You are done with conflicting advice from the internet and well-meaning friends.
  • You want your identity, your relationship, and your evenings back.
  • You understand that the best time to build a foundation is before you need it.

Kind words

Moms who were exactly where you are.

“
After a few weeks of no sleep and no plan, we decided we needed help. The program gave us the roadmap we were missing. I felt so much less worried and more calm almost immediately.

Katie D.Mom to Mary, 4 weeks

“
Eve was getting 6–8 hour stretches by 7 weeks old. Independent sleep. Putting herself back to sleep. I felt other programs lacked any customization. This was completely different.
CARLY C.
Mom to Eve, 5 weeks
“
Being able to ask questions is amazing, and to connect with other moms! We had no plan before. Now we have routines in place.
KATIE P.
Mom to Ava, 6 weeks
“
Do it sooner rather than later. Kristen knows what she's talking about and can guide you specifically for your baby, and is always there to respond to frantic messages.
STEPHANIE
Mom to Parker, 8 weeks
“
The coaching calls alone are worth the money. Margot is sleeping in her crib and falls asleep independently now. Crazy, considering what an awful sleeper she was at first.
JORDAN M.
Mom to Margot

Investment

Twelve weeks, one decision.

Pay in full, or split it into three. Both include everything above.

$997
Paid in full
or
3 × $375
Three payments

Optional add-on

1:1 Kickoff Call

A private 90-minute call with Kristen before your group coaching begins, to build your baby's personalized starting plan one-on-one.

$299Add on

The Foundation Guarantee

Show up for your first 2 group coaching calls and give the Companion a real shot for the first 2 weeks. If you don't feel meaningfully more confident and on track, I'll refund you. No hard feelings.

Kristen Jacob, founder of Snooze Clues
SLEEP CONSULTANT · LACTATION COUNSELOR · NEWBORN CARE SPECIALIST ·

Why me

Hi, I'm Kristen.

I built the program I wish I'd had when I was standing exactly where you are.

When I became a mom for the first time, I was drowning. Not in the baby stuff, but in the pressure I was putting on myself. I treat feeding, sleep, and newborn biology as one connected system, instead of three separate problems handed to three different people. That's the whole reason this works, and it's why I hold all three credentials behind it.

  • Certified Lactation Counselor (CLC)
  • Newborn Care Specialist (NCS)
  • Pediatric Sleep Consultant
  • 500+ families supported

xo, Kristen

Good questions

Before you decide.

Should I wait and see if my baby is naturally a good sleeper?
“Good sleeper” isn't a personality trait. It's a set of habits being formed right now. The families who wait and see almost always wish they hadn't.
My baby is already here. When does everything start?
Right away. Your Blueprint videos and your Companion are yours the moment you enroll, and you join the next coaching call. Nothing sits on hold waiting for a start date. Your Companion access runs a full year from the day you enroll, so it covers all twelve weeks of coaching and months beyond.
Is this just cry-it-out?
Not even close. This is working with your baby's biology, not against it. No forcing anything, no crying-it-out in this method.
What if my feeding situation is still changing?
That's normal, and it doesn't put you behind. This program is built for breastfeeding, formula, and every combination in between, including the weeks where it shifts.
What if my baby has reflux or colic and we can't follow the plan?
This is exactly why the coaching exists. Kristen has worked with countless high-needs, reflux, and colic babies and has a track record of recognizing things even pediatricians miss.
How is this different from every other newborn course out there?
Most give you information and leave you to implement it alone. The Newborn Blueprint Method gives you weekly live coaching, so you're never figuring it out solo, plus Blueprint videos to get you started and a companion for everything in between. You don't need a separate lactation consultant, a separate sleep consultant, and a separate course. You need one person who understands how all of it connects, every week, live.
Is it worth the investment now?
The average cost of sleep training at 4–6 months, when habits are already set and need to be retrained, is significantly more than this program. Starting now, while your baby's habits are still forming, is the single most cost-effective investment in your newborn's sleep you can make.
Does needing help make me a bad parent?
Absolutely not. Asking for help isn't a sign of struggle. It's a sign of preparation.